Lionsgate, in partnership with YouTube, NATO and Fandango, is launching “Lionsgate Live! A Night at the Movies.” The event will take place over four-consecutive Friday night live-streams of movies. According to Deadline, the series will kick off with “The Hunger Games” on April 17 on the distributor’s YouTube page and via Fandango’s Movieclips YouTube page.
Other films to be screened include “Dirty Dancing,” “La La Land” and “John Wick.”
Throughout the event, donations from Lionsgate, the audience and partners will benefit the Will Rogers Motion Pictures Pioneers Foundation, dedicated to help workers in the motion picture industry. The foundation is currently aiding theater employees furloughed by the COVID-19 pandemic with financial assistance. The movie event will link to the foundation’s charitable page to allow viewers to donate.
The live event will be hosted by Jamie Lee Curtis and will feature celebrity guests and YouTube personalities. Each movie will feature special programming and interactive opportunities for fans including live tweeting @Lionsgate and partners, movie trivia, movie-themed challenges, real-time fan chats via YouTube Live and more.
“There’s nothing that will replace the magic of seeing a movie together with your fellow moviegoers in a theater on a big screen, but this is a chance for America to come together to recreate the experience,” says Joe Drake, chairman, Lionsgate Motion Picture Group. “This is a great chance to show the country’s theatrical employees how much we miss going to their theaters and how much we support them. Jamie Lee Curtis – a woman who literally grew up with the movies and movie theaters – is one of the world’s biggest movie fans, so it’s a real thrill that she’ll be our host for this event. Let’s have some fun watching some classic movies together at home while celebrating moviegoing!”