Circle K, Warner Bros. and Legendary Pictures Team for ‘Godzilla x Kong: The New Empire’ Line
Limited-edition lineup includes themed offerings, sweepstakes and more in store for customers.
February 19, 2024
Circle K, a global leader in convenience and mobility, has announced its partnership with Warner Bros. and Legendary Pictures for the new Monsterverse film, “Godzilla x Kong: The New Empire,” in theaters March 29.
In celebration of the new film, the brand is introducing five exclusive, limited-time products available through May 3, at locations across the U.S.
New products include two Froster flavors: Kong Crush and Godzilla Blast, a color-changing Froster cup, the Kong Breakfast Slamwich towering with triple the meat and double the cheese and a specially crafted Titan Toffee Crunch Chocolate bar.
“We’re always looking for fun and engaging ways to bring partnerships to life in store for our customers, and we’re very excited about collaborating with Warner Bros. and Legendary Pictures on a monster promotion supporting the biggest movie of the spring,” says Kevin Lewis, chief growth officer, Circle K. “From two taste-bud-tantalizing Froster flavors and a towering breakfast sandwich to a sweepstakes offering unforgettable experiences, we invite everyone to join us on this adventure.”
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