The Loyal Subjects Toy to Host Free Mega Skate Party

The Loyal Subjects Toy will host the Brite & Berry Skate-a-Palooza, a free, family-fun roller-skating party in Long Beach, Calif., Saturday, March 23, 1-4 p.m. The skate party will celebrate the launch of TLS Toy.

The Brite & Berry Skate-a-Palooza will be hosted at Pigeon’s Roller Rink inside 2nd & Pacific Coast Highway in Long Beach, Calif. The event is open to the public and will feature activities for the entire family. From face painting to roller skating, prizes and giveaways, fans will have the chance to take photos with Strawberry Shortcake and Rainbow Brite. The first 300 guests at the event will roller skate for free.

“We wanted to celebrate the launch in a fun and memorable way,” says Jonathan Cathey, chief executive officer, founder, The Loyal Subjects. “Our brand is all about bringing these loved characters, who lead with friendship and kindness, to life. Why not honor these values with all our TLS Toy family and friends with this spectacular event? It's going to be legendary, and we can’t wait to create unforgettable memories.”

Rainbow Brite celebrates her 40th anniversary and Strawberry Shortcake her 45th anniversary this year. TLS Toy’s new Strawberry Shortcake and Rainbow Brite products are available at Walmart.com, Amazon and select specialty retailers.