PEEPS Brand Invites Fans to Stay in the ‘PEEPS Sweet Suite’

Guests can enter a world of PEEPSONALITY just in time for Easter.

License Global

January 31, 2024

2 Min Read
The PEEPS Sweet Suite.
The PEEPS Sweet Suite.PEEPS

To kick off the Easter season, marshmallow candy maker, PEEPS Brand, has teamed up with Home2 Suites by Hilton Easton, to unveil a one-of-a-kind, immersive stay for fans of all ages: the PEEPS Sweet Suite. The PEEPS Sweet Suite will transport fans to an Easter wonderland filled with PEEPS decorations, furnishings and a taste of the PEEPS 2024 flavor lineup. 

In addition to the stay, guests will be offered a “V.I.PEEP” experience at the PEEPS Headquarters in Bethlehem, Pa., including the opportunity to taste freshly hatched PEEPS Marshmallow and snag Instagrammable photo opps, including the possibility of seeing the PEEPSMOBILE or PEEPS Chick mascot. 

Reservations for the PEEPS Sweet Suite are available to book, with a limited number of stays running March 18 through March 29 at Home2 Suites by Hilton Easton in Easton, Pa. Fans can visit the Home2 Suites by Hilton Easton site to book one- or two-night stays.  

Just_Born_Quality_Confections_Suite_3.jpg

“The PEEPS Brand has been a part of our fans’ Easter celebrations for more than seven decades, and we are thrilled to partner with Home2 Suites by Hilton Easton to offer an unforgettable experience to make this Easter unlike any other,” says Caitlin Servian, brand manager, PEEPS. “The PEEPS Sweet Suite and V.I.PEEP experience were designed to give our loyal fans a closer look into the magical world of PEEPS, where every detail is a nod to the fun and nostalgia of our iconic marshmallow candies. We know our fans will love the PEEPS Sweet Suite as much as we do.” 

“When we were approached to partner with the PEEPS Brand to bring the Sweet Suite to life, it was an absolute no brainer,” says Bryan Reichelt, general manager, Home2 Suites by Hilton Easton. “The PEEPS Sweet Suite isn’t just a place to stay, it’s a charming destination that captures the joy of the season, aligning perfectly with our signature hospitality and mission to make every guest’s visit extraordinary.” 

Learn more about how PEEPS continue to be a mainstay of American holidays.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like