Electric Gamebox and Rovio Entertainment Launch Life-Size ‘Angry Birds’ Game

Electric Gamebox, an immersive group gaming platform, has announced a partnership with video game developer, Rovio Entertainment, to launch a life-size “Angry Birds” game, in a partnership facilitated by IMG. 

“Rovio’s mission is to craft joy, so being able to bring the iconic ‘Angry Birds’ game to an in-person, life-size environment is a wonderful opportunity and Electric Gamebox is the perfect partner to do this with,” says Katri Chacona, director, brand licensing, Rovio Entertainment. “Our fans are ready to have yet another way to play a game we all know and love!” 

The gameplay is the first time an “Angry Birds” game has enabled multiplayer slingshot. The game will be available to play at all 12 Electric Gamebox locations across the U.S. and U.K. from June 29. 

Based on the “Angry Birds” game, the multilevel gameplay will have players competing in teams to destroy digital adversaries with the slingshots on either side of The Gamebox. The digital experience uses motion-tracking sensors worn by players surrounded by touch screens and offers multiplayer action for two to six players in a private Gamebox. 

“We are in the business of using technology to bring people together through shared play,” says Will Dean, co-founder, Electric Gamebox. “We could not be more excited to revisit the iconic ‘Angry Birds’ franchise through a totally unique format. The interactive, competitive yet friendly, version of this game will be exciting for long-time and new fans alike.” 

For more information on Electric Gamebox, and to purchase tickets to play Angry Birds, visit Electricgamebox.com/.