Sponsored By

Relatable Releases First Licensed Squishmallows Heating Pad

Relatable offers a new way to enjoy Squishmallows products with Cam the Calico Cat Squishmallows heating pad.

License Global

December 1, 2023

1 Min Read
Cam the Calico Cat Squishmallows heating pad
Cam the Calico Cat Squishmallows heating padJazwares

Relatable, an entertainment and consumer product company best known for the hit card game, What Do You Meme?, has expanded its Squishmallows licensed product offerings with the release of the first Cam the Calico Cat Squishmallows heating pad.

“Our Squishmallows Take 4 game has been positively received, as have our Happy Helpers Menstruation Crustacean heating pads, so it was only right to bring the warm comfort our wellness category offers to Squishmallows fans of all ages,” says Tom Emelo, chief strategy officer, Relatable. “We are thrilled Jazwares has trusted us to expand the different ways to enjoy Squishmallows, as Relatable is the first company to launch a Squishmallows Heating Pad. We look forward to seeing fans jump at Cam the Calico Cat and other characters we’ll introduce next year, continuing to bring pop culture and social media trends to life in unique ways.”

The Cam the Calico Cat Squishmallows Heating Pad is like a real Squishmallows plush, with the added comfort of microwaveable heat and a relaxing lavender scent.

Relatable’s Squishmallows Cam Heating Pad is available for at major retailers, including Walmart and Amazon.

Read more about:


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like