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‘Star Wars’ Celebrates May the Fourth with New Deals‘Star Wars’ Celebrates May the Fourth with New Deals

May the fourth be with you.

License Global

May 5, 2020

2 Min Read
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In celebration of May the fourth, a day “Star Wars” fans have deemed “Star Wars Day,” multiple deals have been struck with Epic’s “Fortnite,” Mattel’s Barbie, The Op and LEGO.

Barbie Visits A Galaxy Far, Far Away

Mattel has released four Barbie dolls inspired by “Star Wars” characters but with a high-fashion makeover. Interpretations of C-3PO, a Stormtrooper, Chewbacca and Rey are all available in the new collection. The is the second round of “Star Wars” Barbie dolls, with the last round inspired by Leia, R2-D2 and Darth Vader. Each new doll retails for $100. The Chewbacca doll is available only at Barbie.com and the rest of the line are available both on Barbie.com and on Amazon.

The Force Comes to ‘Fortnite’

To help kick off the intergalactic celebrations, “Fortnite” is also bringing back “Star Wars” to its gaming universe. Lightsabers for Rey, Mace Windu, Luke Skywalker and Kylo Re are available in the “Fortnite” store, along with “Star Wars” inspired outfits, back blings, emotes and more. The “Star Wars” add-ons are only available until May 5.

The Op Lets Fans Join the Dark Side

The Op has released a “Star Wars” version of their game “Talisman,” which combines the classic roll-and-move adventure platform with the “Star Wars” story allowing players to join the fight as a Jedi or Sith. In the game, players build their strength and battle against each other to defeat the Empire or become the true Sith Apprentice.

LEGO Rebuilds the Death Star

The LEGO Group has launched new sets for “Star Wars” Day, including a LEGO Baby Yoda. Over the weekend, LEGO added the A-wing Starfigher to its Star Wars Collection. The Mandalorian and the Child (Baby Yoda) are also available as a new set. In addition, an exclusive Death Star II Battle set with purchases more than $75 will be available through May 5.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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