Reemsborko to Rep Hatsune Miku

Virtual musical act inks licensing representation.

License Global

September 3, 2019

1 Min Read

Crypton Future Media has appointed Reemsborko as the European and Australasian Licensing agent for Hatsune Miku.

Hatsune Miku is a character brand and a virtual performer that uses Crypton’s music creation software to host regular tours around the world as a virtual singer with a real-life backing band. The character has previously been used in collaborations with Google, Toyota, Lady Gaga and Pharrell Williams.

The character joins Reemsborko’s portfolio of brands that includes the Netflix animated series "Cannon Busters."

Read more about:


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like