Licensing Works! to Represent Classic Zorro

Licensing Works! has been named the exclusive licensing representative for Zorro Productions' classic Zorro property for the United States and Canada. This classic brand includes all available licensing rights relative to merchandise, promotions, inte

April 6, 2018

1 Min Read

ractive, advertising and publishing.

Zorro Productions, Inc. (ZPI), the property's owner, is currently involved in theatrical stage productions, television programming—which includes a telenovela and animation—as well as publishing projects, interactive game development, and more.

"Zorro is likely the only icon able to traverse the heterogeneous Hispanic population and certainly the only instantly recognizable superhero with Spanish roots," says Leslie Levine, president of Licensing Works! "By embracing his Hispanic heritage, featuring his positive message and taking advantage of his instant recognition factor, Zorro can be utilized to assist the package goods and institutional partners wishing to connect with the fastest growing demographic audience in the United States."

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