Licensing Mixtape Podcast’ S2E2: Going Green with Products of Change’ Available Now

Products of Change talk sustainable industry innovation, steps to bring brands up to speed and the future of green consumerism.

License Global

February 6, 2021


“I think we’re at the very beginning of our journey,” says Helena Mansell-Stopher, founder, Products of Change. “The great thing is a lot of people are now saying ‘we want to achieve carbon neutrality by this date’ or ‘we want to remove all our single use plastics,’ or ‘we want to look at our packaging to reduce box sizes,’ but we’re at the start of that journey. Even if you look outside brand licensing at companies like Unilever that have been driving sustainable change for over a decade, even they don’t have it across everything that they do, so they’re on a journey, and the brand and licensing industry at the beginning of that journey.” 

The Licensing Mixtape · S2 E2: Going Green with Products of Change

Discussing everything from the small innovations that make brands stand out to designing-out waste and building a green future for brands, Mansell-Stopher shines a light on what needs to be done, what brands are doing and how the licensing community hub, Products of Change is bringing industry experts together to make it happen. 

Stream the full episode above or head to Spotify, iTunes, Google Podcasts, and Soundcloud to gain more insights from the Licensing Mixtape. 

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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