German toy manufacturer joins list of licensees for show.

License Global

May 16, 2022

1 Min Read
Promotional Image for "Dino Ranch"
Promotional Image for "Dino Ranch."Boat Rocker

Boat Rocker, an independent, integrated global entertainment company, has announced the Simba Dickie Group has signed a licensing deal for “Dino Ranch.” 

The product range will feature the Big Bloxx Junior Building Construction set. Other highlights include foot-to-floor ride-ons, scooters, school and kitchen large role-play sets, pocket money toys – such as bubbles, magnetic drawing boards, glow in the dark sets and a light projector – and seasonal products including buckets, spades and sand toys. 

“We’re delighted to welcome Simba Dickie to our ever-growing herd of best-in-class licensees for ‘Dino Ranch,’” says Kate Schlomann, executive vice president, brand management and content marketing, Boat Rocker. “As one of Europe’s leading toy manufacturers, this new deal will further strengthen our international reach, and the Dino Ranch brand. Their expertise will help expand the world of ‘Dino Ranch’ for our preschool-aged fans, offering additional ways to play which complement our master toy range from Jazwares.” 

Read More: Boat Rocker Lassos New ‘Dino Ranch’ Licensees

Germany’s Simba Dickie Group GmbH plans to launch its new ranges from spring/summer 2023 across the U.K., Eire and EMEA, including France, Iberia, Italy, Benelux, the Nordics, CEE and GSA. 

“We are thrilled to partner with Boat Rocker Studios on Dino Ranch,” says Werner Lenzner, licensing and strategic development manager, Simba Dickie Group. “This is a really unique new show for preschoolers, and we’re excited to develop this ‘Trrrrific’ range across our line.”  

Boat Rocker is exhibiting at Licensing Expo 2022. Find out more information here.

  

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License Global

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