Mondo TV, one of the largest European producers and distributors of animated content, has announced that it will represent licensing for the hit character and lifestyle brand Phat Kandi in Spain and Portugal.
“We are delighted to have Mondo TV represent Phat Kandi across the Iberia Region,” says Mel Williams, creative director, Phat Kandi. “The Mondo team are hands-on, which we’re thrilled about, and very enthusiastic about Phat Kandi – which we love!”
Phat Kandi’s output includes t-shirts, leggings and hoodies, all illustrated in the brand’s striking and unusual design style. It’s a bold statement brand with an edgy, Japanese twist that lends itself to consumer products in categories such as fashion, personal care, stationery and digital, into which Mondo TV will be licensing the brand in the key markets of Spain and Portugal. Phat Kandi is aimed at all consumers regardless of age, gender or social backgrounds.
“We are very excited about this collaboration with Phat Kandi,” says Julia Gutiérrez, licensing manager, Mondo TV Iberia. “We needed an iconic and lifestyle brand in our portfolio – and this is just what we were looking for! We are confident that the market will respond with the same enthusiasm. We can’t wait to bring Phat Kandi and its amazing creative assets to consumer products in Iberia.”