CAA Cooks Up Culinary Division

Culinary and hospitality division will be led by Andrew Chason.

Creative Artists Agency has launched a new full-service culinary marketing and hospitality arm–CAA Culinary.

The new division will be led by Andrew Chason, who joins the agency from Vector Eats–a talent management agency he co-founded and that specializes in representing high-profile culinary personalities.

The new CAA Culinary team will work collaboratively across CAA to create new business opportunities in areas such as licensing and merchandising, marketing, publishing, television, digital media, corporate hospitality and more.

Within the culinary space, CAA already represents many chefs and food personalities including Gordon Ramsay, Roy Choi, Duff Goldman, Christina Tosi, Tyler Florence, Curtis Stone, Richard Blais, Katie Lee, Graham Elliott and Michael Mina, among many others. Additionally, Chason’s clients including Josh Besh, Amanda Freitag, Alex Thomopoulos and Jonathan Waxman, among others, will join him at CAA.

“CAA Culinary marries CAA’s global resources, innovative-thinking and collaborative approach to provide clients with a single-source entrée into culinary marketing and hospitality,” says Kevin Huvane, managing partner, CAA. “Andrew Chason is among the most accomplished executives in food, and we are thrilled to have him guide the efforts of this group and further solidify our position as the leader in the epicurean space.”