March 25, 2024
Pottery Barn, a portfolio brand of Williams-Sonoma, has announced the launch of a new product collaboration with actor, Deepika Padukone.
Richly influenced by Indian motifs, Padukone and Pottery Barn came together to create a collection of entertaining and serveware pieces, textiles and decorative accessories inspired by Padukone’s love of vintage designs that she has collected for her own home.
The U.S. assortment includes bedding, embroidered pillows, decorative accessories and hand-knotted rugs. The textile designs feature an elevated take on traditional Indian patterns and the color palette consists of neutrals and natural tones. A collection for entertaining, including dinnerware and serveware, with textured, floral sculpted details and an earthy aesthetic, will be available exclusively in India, the Middle East and the Philippines.
“I am so proud of my collection with Pottery Barn designed for decorating and entertaining at home,” says Padukone. “My home has always been a calm refuge and is a space to express myself, create and entertain. We created a collection that encapsulates this through soft textures, a neutral palette and intricate details.”
“We’re thrilled to launch the Deepika Padukone for Pottery Barn collection internationally,” says Monica Bhargava, president, Pottery Barn. “The new collection artfully blends Pottery Barn’s world-renowned quality with Deepika’s iconic style, bringing unique designs to the home for creating a beautiful and inviting space.”
“Pottery Barn’s design aesthetic and Deepika’s flair for conceptualizing home spaces makes this collaboration a natural fit,” says Darshan Mehta, president, chief executive officer, Reliance Brands Limited, a subsidiary of Reliance Industries Limited, is a Williams-Sonoma franchisee in India. “No surprise that the outcome, the Pottery Barn x Deepika Padukone collection, is so refreshingly different and effortlessly blends the innate styles of these two iconic brands.”
The Deepika Padukone for Pottery Barn collection is available online at Potterybarn.com, Potterybarn.in and in 18 global stores.
About the Author
You May Also Like