Pottery Barn Launches Collaboration with Rifle Paper Co.

Collections for baby, kids and teens now available.

License Global

June 29, 2023

2 Min Read
A Pottery Barn x Rifle Paper Co. nursery.
A Pottery Barn x Rifle Paper Co. nursery. Williams-Sonoma

Pottery Barn Kids and Pottery Barn Teen, portfolio brands of Williams-Sonoma, have announced a debut collaboration with Rifle Paper Co., a stationery and lifestyle brand. The collaboration marks the first and only time Rifle Paper Co.’s signature prints appear in the children’s home furnishings market. The new collaboration, featuring pieces designed for nursery, baby, kids and teens, is available exclusively at Potterybarnkids.com, Pbteen.com and at Pottery Barn Kids and Pottery Barn Teen retail locations. 

The collections include textiles, accessories and décor that can be mixed and matched to make a colorful statement in a nursery, child’s room, teen’s room or lounge space. As a mother of four, Anna Bond, co-founder, Rifle Paper Co., drew upon her personal experience when working with Pottery Barn Kids and Pottery Barn Teen on the collection. Her intricate floral-inspired and hand-drawn illustrations were translated to pieces including bedding, wallpaper, wall décor and pillows. 

 A Pottery Barn x Rifle Paper Co. bedroom.

“We are excited to announce our inaugural collaboration with Rifle Paper Co.,” says Jennifer Kellor, president, Pottery Barn Kids and Pottery Barn Teen. “As brands that value quality and design, there was such strong synergy when working together. The result is a beautiful collaboration that brings the one-of-a-kind Rifle Paper Co. designs into the children’s home furnishings space for the first time.” 

“We strive to create high-quality products that bring beauty to the everyday,” adds Bond. “Creating this collection with Pottery Barn Kids and Pottery Barn Teen has been a wonderful experience as we’ve always hoped to introduce a collection of children’s home décor for our customers. Drawing inspiration from my experience as a mother of four, we wanted to create a collection that felt colorful, beautiful and timeless. I am excited to debut a collection that can grow with any family through many stages of life.” 

 

About the Author(s)

License Global

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