Martha Stewart Living Omnimedia and Staples have signed a new, multi-year direct-to-retail deal for Martha Stewart Home Office products.
The two companies have worked together since 2012 on a line of products that is currently available at Staples stores across the U.S. and online.
The expanded Martha Stewart Home Office line will include an array of home organizing and home office products across multiple categories including stationery and paper products, office essentials, tools, personal technology accessories and storage and organization.
“We are thrilled to collaborate with Staples in a direct retail program that will enable us to grow our brand and bring our well-designed and affordable home organizing and home office products to consumers,” says Martha Stewart, founder and chief creative officer, MSO. “I’m very proud of our brand, which provides easy and attractive solutions, as well as the inspiration to create a beautiful, well-organized home office space.”
The new line will launch nationwide at Staples and Quill.com this November.
“At Staples, we’re excited to team up with Martha Stewart to bring a new line of beautiful Martha Stewart Home Office products to our customers,” says Demos Parneros, president, North American stores and online, Staples. “The Martha Stewart Home Office products give our customers solutions they need to manage their home or home office in an attractive and functional way.”