Linens 'N Things Revived on New Web Site

In a first step to relaunch the Linens 'N Things brand, the former retailer has set up shop on the Web at www.lnt.com.

The new online destination offers products in categories spanning bedding, bath, kitchen, electrics, dining, décor, window, pets, travel, baby, toys and seasonal. Consumers may also sign up for an e-newsletter.

Linens 'N Things' intellectual property assets were picked up in February by Hilco Consumer Capital and Gordon Brothers Brands. The ex-home goods retailer, which had operated 589 stores in the U.S., filed for bankruptcy in May 2008. The acquisition included the Linens 'N Things brand name, as well as its bridal and gift registries, all Web domains and various brands, including Luxe Versailles, Attitude, Super Set, Cook at Home and Hotel Living. Besides the e-commerce site, the investors plan to launch retail shop-in-shop, direct-to-retail licensing and wholesale licensing.

"We're excited to forge new partnerships with retailers to bring Linens 'N Things' goods back onto shelves in the very near future," said Brad Snyder, principal, Gordan Brothers Group, at the time of the deal. "Customers who have known the brand for decades will be able to find products they trust in retail channels they shop today."

Gordon Brothers Brands and Hilco Consumer Capital also jointly invest in The Sharper Image and Bombay Brands.