February 1, 2024
Formitalia Group, a global furniture industry brand, has announced a partnership with Warner Bros. Discovery Global Consumer Products (WBDGCP) for the launch of its DC-inspired Wayne Enterprises Home Collection. The Wayne Enterprises label, launched in fall 2022, includes high-end designer fashion, accessories, health/fitness, personal care, electronics, house wares, automotive and even experiences – tailored to the Bruce Waynes of the world.
This partnership introduces an exclusive furniture collection dedicated to the legendary Bruce Wayne, aka Batman.
“Bruce Wayne’s style is aspirational,” says Julian Moon, senior vice president, EMEA and APAC consumer products, Warner Bros. Discovery. “His characteristics are iconic yet edgy, practical yet mysterious and everything around him showcases his unique set of skills whether day or night. Formitalia understands Wayne Enterprises down to its core, and we’re excited to partner with them to develop world-class in-home experiences and luxury goods.”
With the support of WBDCP, Formitalia and several top designers will develop a collection that will embody the sophistication, luxury and modernity associated with Bruce Wayne. The Wayne Enterprises Home Collection will encompass a range of unique interiors, including living room, bedroom sets, office, lighting and home décor items, offering the opportunity to infuse living spaces with the essence of Gotham City.
“Formitalia is honored to collaborate with Warner Bros. Discovery Global Consumer Products on this exciting project that will be officially unveiled at the Milano Design Week 2024 in Milan,” say David and Gianni Overi, president and chief executive officer, Formitalia Group, in a joint statement. “We will put our heart and soul into creating a collection that embodies the spirit of Bruce Wayne, and we can’t wait to share it with the world.”
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