Loud Lacquer and Hush Puppies slide into an all-new partnership.

License Global

April 16, 2021

1 Min Read

Hush Puppies has teamed up with nail polish brand Loud Lacquer for a branded shoe and nail polish collection.

The brands are pairing Hush Puppies' jelly sandals called Brite Jells with Loud Lacquer's four new nail polish colors, Brite Shades.

"We loved that jellies were making a comeback, but we wanted to put our ultra-colorful and comfortable Hush Puppies spin on the style," says Kate Pinkham, general manager and vice president, Hush Puppies. "This Loud Lacquer partnership to launch the Brite Jells and Brite Shades collection has been a great collaboration – they are really optimistic, colorful and fun, just like the Hush Puppies brand. We are excited about the opportunity to introduce new consumers to both of these like-minded brands."

The Brite Jells are available in two styles — one with a strap and buckle closure and a slide-on sandal. The Brite Jell strap sandals are available in Loud Lacquer-branded colors Fiesta Red, Sun Yellow, Vapor Grey and Black. The Brite Jell slide-on sandals are available in branded colors Fiesta Red, Sun Yellow, Caribbean and Black. Each sandal inspires Loud Lacquer's four new Brite Shades: Lawn Flamingo (red), Soft Swap (yellow), PHC (Caribbean blue) and Go To (black).

"We at Loud Lacquer love living in color, and it feels good to be seen and heard by such an iconic brand that shares our same confidence and positivity," says Melody Hammer, chief executive officer and founder, Loud Lacquer. "The Brite Jells and Brite Shades collaboration is a great opportunity to match our bright nail polish shades with super fun and colorful jellies. Color on color. All day!"

Consumers can visit Hushpuppies.com loudlacquer.com to purchase the collection.


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License Global

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