Tito’s, Martha Stewart Team for Dry January
Campaign featuring Stewart features Tito’s accessories, with proceeds going to charity.
January 3, 2023
Tito’s Handmade Vodka has partnered with Martha Stewart for a campaign promoting DIY January.
The month-long campaign, including a 60-second video features Stewart, showcases how to use Tito’s in household tasks. Tito’s has released limited-edition collection of DIY January bottle-topper attachments, which can be purchased at store.titosvodka.com for $10, with all net proceeds going to the customer's choice of nonprofit that the brand has teamed up with.
The Tito’s DIY January bottle-topper attachments include The Deodorizer, for fabrics; The Flavorizer, for cooking and The Cleanerizer for household chores.
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