Kura Sushi USA Announces Peanuts Collaboration

Kura Sushi USA has announced a collaboration with Peanuts Worldwide. As the Peanuts gang slides into Kura Revolving Sushi Bar locations across the U.S., fans of Snoopy and friends will enjoy an array of exclusive Bikkura Pon prizes and restaurant decor.

Kura Revolving Sushi Bar locations nationwide will feature the Peanuts x Kura Sushi Bikkura Pon prize collection throughout December and January while supplies last. Diners can collect figurine keychains, can badges and microfiber cloths adorned with iconic Peanuts characters, including Snoopy, Charlie Brown, Sally, Lucy and Woodstock, among other characters.

“Our collaboration with Peanuts marks a significant step in continuing to diversify our offerings and enhancing the dining experience for our guests,” says Sally Kurosaki, promotions and licensing manager, Kura Sushi USA. “Fans of Snoopy and the Peanuts gang are in for a treat as they can now indulge in delicious sushi while collecting exclusive Bikkura Pon prizes featuring iconic Peanuts characters. It’s a match made in heaven, and we can’t wait to see our guests’ smiling faces as they enjoy this limited-time offer.”

Guests will receive a surprise Peanuts x Kura Sushi Bikkura Pon prize for every fifteen plates of sushi enjoyed when they dine in or order online at Order.kurasushi.com, while supplies last. The proprietary Bikkura Pon Prize System is integral to the Kura Sushi brand’s interactive and tech-driven dining experience. A prize machine, touch panel and plate disposal slot are located at every table in the restaurant. Connected via sensors, the touch panel registers the number of plates dispensed into the plate disposal slot. All prizes are available for individual purchase except for a rare, collectible Snoopy Figurine Keychain available exclusively through the prize system.

To round out the collaboration, Kura Sushi Rewards Members can receive a three-piece Peanuts-inspired cup set for every $70 spent in the restaurant (excluding coupon, tax and tip) Jan. 3-7. Quantities are limited and not guaranteed. In-store giveaway dates are subject to change.