April 6, 2018
Kellogg’s has partnered with R Squared Sales and Logistics to expand its presence in the kitchen with a new line of tabletop and décor, in a deal brokered by The Joester Loria Group.
R Squared will develop a collection of ceramic bowls, plates, mugs, glasses and canisters featuring vintage designs of Kellogg’s iconic characters including Tony the Tiger, Toucan Sam and Snap, Crackle and Pop.
The new Kellogg’s tabletop collection will launch at specialty, mid-tier, mass retailers and grocery retailers this fall.
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