Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.
October 27, 2022
Igloo, in collaboration with WWE, has unleashed a new Playmate cooler inspired by WWE superstar, Dwayne “The Rock” Johnson. The special-edition WWE The Rock Little Playmate features custom artwork and is available now.
“We’re keeping the thrills going with WWE by bringing together the most electrifying man in all of entertainment and America’s favorite cooler,” says Adrienne Berkes, vice president, marketing, Igloo. “Our new The Rock Playmate is incredibly cool, just like The Great One himself, and ready to bring countless good times to the WWE Universe!”
The new WWE The Rock Little Playmate cooler has a seven-quart capacity that can fit up to nine standard 12-ounce cans and is available along with Igloo’s WWE Legends cooler collection at Igloocoolers.com/wwe while supplies last.
License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.
Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.
Subscribe for updates directly into your inbox.
You May Also Like
Wyncor Appoints Sales ExecutivesFeb 21, 2024
Coty and Etro Embark on New License AgreementFeb 21, 2024
Pudgy Penguins Expands Toy Collection in WalmartFeb 21, 2024
Star Wars and Heroes & Villains Announce New ApparelFeb 21, 2024