ICEE Announces Partnership with DreamWorks’ ‘Trolls Band Together’

The ICEE Company has announced a partnership with the newest chapter of DreamWorks Animation’s musical franchise, “Trolls Band Together.” New limited-edition Trolls-themed ICEE flavors will be available at retailers nationwide, beginning Oct. 1. Flavors include Poppylicious Pink Watermelon, Branch’s Blue Raspberry Harmony, Viva’s Fantast-amazing Lemonade, Tiny’s White Cherry Sparkle and Trolls-tastic Red Cherry. 

Trolls-themed ICEE frozen tubes will also be available beginning in October. The tubes will be sold in six-count packs at major retailers nationwide, including Walmart, Target, Jewel, ShopRite, HEB and more. A family-size 30-count pack will also be available at Sam’s Club. 

“We are so excited to partner with DreamWorks Animation’s ‘Trolls Band Together’ to offer fans a new way to experience the magic of Trolls beyond the big screen,” says Natalie Peterson, vice president, marketing, ICEE Company “This toe-tapping collaboration will help bring the Trolls characters to life in a new, delicious way. Poppy and Branch are both energetic and exuberant characters, which is the perfect personification of ICEE’s iconic ‘Let the Kid Out’ feeling.”   

DreamWorks Animation’s “Trolls Band Together” arrives in theaters Nov. 17.