G FUEL Celebrates ‘Mortal Kombat 1’ with New Energy Drink Collab

G FUEL Dancing Dragon is now available for preorder.

License Global

September 20, 2023

1 Min Read
"Mortal Kombat" Dancing Dragon, Dragon Fruit Mango energy drink
"Mortal Kombat" Dancing Dragon, Dragon Fruit Mango energy drinkG FUEL

Energy drink, G FUEL, and Warner Bros. Discovery Global Consumer Products have announced a new flavor celebrating a new era of Mortal Kombat – G FUEL Dancing Dragon – inspired by Fire God Liu Kang from NetherRealm Studios’ “Mortal Kombat 1.”

Mortal Kombat 1” is the latest installment in the Mortal Kombat video game franchise developed by award-winning NetherRealm Studios and introduces a reborn Mortal Kombat Universe set in a new story with reimagined heroes and villains. The game features a wide-ranging cast of legendary fighters with new backstories along with a separate roster of Kameo Fighters who can assist during matches.

G FUEL Dancing Dragon, named after one of Fire God Liu Kang’s most devastating special moves, features a combination dragon fruit and mango flavor.

The G FUEL Dancing Dragon collector’s box is a 40-serving tub with an exclusive stainless-steel Mortal Kombat 1 24-ounce shaker cup, featuring Earthrealm’s battle-ready protector. G FUEL Dancing Dragon is also available in a standalone 40-serving tub. G FUEL Dancing Dragon has zero sugar and is loaded with antioxidants from 18 fruit extracts. Each serving has only 15 calories and contains 140 milligrams of caffeine. 

“Following the success of Sub-Zero Ice Shatter, Scorpion Sting and Raiden Electric Strike, we’re thrilled to be adding Fire God Liu Kang to G FUEL’s own Mortal Kombat roster of flavors,” says Cliff Morgan, founder, chief executive officer, G FUEL. “When you combine an innovative new flavor with a hard-hitting franchise like Mortal Kombat it really is, to steal a phrase, a Flawless Victory.”

The flavor is now available for preorder in a limited-edition collector’s box and 40-serving tub at GFUEL.com while supplies last.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like