In addition, Mountain Dew, Immortals and Lionsgate (one of Immortals’ major shareholders and a strategic partner) will collaborate on a series of content initiatives and properties including a pilot for an unscripted eSports series inspired by Immortals and its players.
To kick off the sponsorship, Immortals’ “Super Smash Bros.” players Dajuan “Shroomed” McDaniel and Jason “ANTi” Bates, and “Dota 2” player Yong-min “Febby” Kim will stream live on the Mountain Dew Twitch channel through April 19.
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