M&M’s Opens New York Pop-Up

M&M’s World, the retail store dedicated to the candy brand, is opening a pop-up location in New York City’s SoHo neighborhood.

The 4,500-sqaure-foot temporary retail space, owned and operated by the Mars Retail Group, will open Friday and feature the same fixtures and merchandise as is carried in the M&M’s World Times Square, Las Vegas, Orlando, London and Shanghai locations. Highlights of the store include a candy wall with 22 colors of M&M’s, new Star Wars-themed merchandise, apparel, homegoods, character dispensers and more.