‘The Marvelous Mrs. Maisel’ Celebrates Hanukkah with Lexus

Centered around the current culinary residency of Buenos Aires' Mishiguene at Intersect, the partnership will bring to life the heritage of Hanukkah for each of its eight nights, starting with a Menorah lighting.
License Global

December 6, 2019

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Amazon Prime Video and “The Marvelous Mrs. Maisel” have announced a collaboration with Intersect by Lexus-NYC

 

to celebrate the eight nights of Hanukkah.


Centered around the current culinary residency of Buenos Aires' Mishiguene at Intersect, the partnership will bring to life the heritage of Hanukkah for each of its eight nights, starting with a Menorah lighting.

"We are excited to collaborate with Lexus on the eight marvelous nights of Hanukkah and hope to surprise and delight our customers with eight days of presents, activities, and ‘Marvelous’

 

celebration," says Jennifer Verdick, head, partnerships and synergy, Prime Video.

Throughout the holiday, visitors can order The Marvelous Martini, enjoy giveaways, food demonstrations, tastings and workshops. These will include Jewish food demonstrations such as latkes and giveaways from “The Marvelous Mrs. Maisel,” such as luggage tags and calendars. Other activities include lantern-making.


"We're excited to take tradition for a spin with Amazon

Prime Video and ‘The Marvelous Mrs. Maisel’ for eight marvelous nights of Hanukkah," says Rachel Espersen, director, creative programming and partnerships, Intersect By Lexus. "Having already embraced the merging of cultures with our current culinary residency Mishiguene, this is the perfect partnership.”

Intersect By Lexus- NYC is located at 412 West 14th Street in New York City. The restaurant will serve lunch Wednesday-Sunday from 12-2:30 p.m. and dinner daily from 5-11 p.m. The café will be open from 8 a.m.-7 p.m. every day. “The Marvelous Mrs. Maisel”-themed offerings will be available Dec. 22-30.

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