In celebration of the Tetris brand’s 37th birthday on World Tetris Day, energy drink company G Fuel announced it has teamed up with The Tetris Company to drop Tetris Blast.
“Tetris is thrilled to be working with G Fuel, one of the biggest names in energy drinks, to deliver the ultimate thirst quencher for game fans,” says Maya Rogers, president and chief executive officer, Tetris. “We see G Fuel Tetris Blast as the perfect addition to our ever-growing lineup of lifestyle products, and what better day for its debut than World Tetris Day.”
G Fuel Tetris Blast comes in powdered form as part of a limited-edition collector’s box, which includes one 40-serving tub and one 16 oz shaker cup. G Fuel Tetris Blast will also be available to buy as a standalone 40-serving tub worldwide and in 4-packs and 12-packs of G Fuel Cans for customers in the U.S. at gfuel.com later this month.
The new flavor’s packaging is decorated in a rainbow of color and features Tetriminos in their shapes and colors dropping into the rectangular Matrix in true Tetris form.
“We’re honored to team up with the iconic Tetris brand and for the first time in history, take fans from just playing Tetris to playing and tasting Tetris in the form of an energy drink,” says Cliff Morgan, founder and chief executive officer, G Fuel. “With Tetris Blast’s bursting rainbow candy flavor and attention-grabbing packaging, Tetris fans around the world will love sipping on our newest flavor as they make order out of chaos.”
Fans can order their G Fuel Tetris Blast now at gfuel.com.