Coffee mate will partner with coffee liqueur, Kahlúa, for a Coffee mate and Kahlúa crème-flavored creamer, inspired by the coffee liqueur used in cocktails.
Featuring notes of sweet cream, dark rum and rich, roasted coffee, the non-alcoholic creamer will appear on shelves this month.
Kahlúa’s licensing agency,
between Kahlúa and Nèstle and is supporting the development and rollout of the program.
“Coffee mate and Kahlua are iconic brands with a similar fan base, so teaming up to create this creamer was a no-brainer,” says Leonardo Aizpuru, senior director, brand marketing and leader of the creamer business unit, Nestlé. “We knew without a doubt this would be a collaboration – and decadent flavor, people would love – we’re excited to bring it to the creamer aisle and take fans’ coffee routines to the next level.”
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