Gold's Gym Pumps Up Apparel Line
Gold’s Gym and fitness apparel brand Gymshark have paired up for a line of limited-edition performance wear.
The Gymshark x Gold’s Gym collection will include men’s and women’s styles, a unique color palette and body shaping separates for fitness enthusiasts.
“Our partnership with Gymshark is just one of the many ways Gold's Gym continues to redefine ourselves in the fitness industry,” says Craig Sherwood, senior vice president, franchise and licensing, Gold’s Gym. "This collaboration allows us to further engage with the growing worldwide fitness audience through innovative performance apparel."
To celebrate the partnership, Gymshark and Gold’s Gym will host a pop-up event at the iconic Gold’s Gym Venice in Venice, Calif. on May 6. Attendees will have a chance to purchase the collection before it goes on sale.
Gymshark x Gold's Gym will launch June 1 on Gymshark.com for a limited time.