PacSun and Formula 1 Launch New Collection

Capsule includes items celebrating the Las Vegas Grand Prix 2023.

License Global, Content Editor

November 13, 2023

1 Min Read
PacSun, Formula 1 Collection
PacSun, Formula 1 CollectionPacSun, Formula 1

PacSun continues Formula 1 momentum with a new collection that includes a race-inspired capsule in advance of the Formula 1 Las Vegas Grand Prix 2023. The collection includes updated silhouettes and restocks of iconic best-sellers. As part of the wider range, there is a limited-piece collection that captures the spirit of Las Vegas with branding, new styles and designs and distinctive color pops. 

“Seeing how our F1 collections resonate with our fans is exciting,” says Richard Cox, vice president, men’s and global partnerships, PacSun. “We’re all about giving our community the apparel they want with each drop, but beyond that, we create experiences designed to be special and accessible. The new collection includes a limited capsule around the most anticipated race of the year. This drop really captures a lot of what we’re about at PacSun – art, sports, fashion, culture and more.”

The new Formula 1 collection features women’s, men’s and unisex styles, from shorts to cargo, joggers and track pants, long- and short-sleeved graphic T-shirts, hoodies, anoraks and jackets that embrace the race aesthetic. The apparel showcases a blend of new patterns and colorways, incorporating gradient body colors, eco-friendly fabrications, special motifs and unique graphic techniques.

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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