MAC Cosmetics Curates Looks with Xbox

The brands are joining forces to create Xbox game-inspired looks with makeup.
License Global

October 15, 2021

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To celebrate the 20th anniversary of Microsoft’s Xbox, the company is teaming up with MAC Cosmetics, to bring gaming and beauty fans Halloween looks inspired by characters from Xbox Game Pass titles. Created by MAC makeup artists, the looks bring to life the virtual worlds of “Halo,” “Sea of Thieves” and “Psychonauts” – giving consumers tips to recreate the spooky looks at home this Halloween season. 

“What I enjoy most as an artist and appreciate most about the fantasy worlds of Xbox is that there is no limit to the imagination,” says John Stapleton, senior artist, MAC. “Makeup gives gamers the creative freedom to transform themselves into their favorite characters while having fun and creating a sense of community for people of all backgrounds at the same time. I hope these looks inspire Xbox fans to come up with their own looks from the games for Halloween and beyond.” 

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