Webinar: Global Icons x Fred Segal: How to Collaborate with the Consumer in MindWebinar: Global Icons x Fred Segal: How to Collaborate with the Consumer in Mind

Understanding what the consumer wants will always be at the core of any successful licensing, extension or retail program. But, creating something that stands out in a changing marketplace is a process that requires like-minded collaborators and a ground-breaking creative approach.

License Global Live brings Global Icons and Fred Segal together in a webinar that discusses navigating modern consumer needs and how brands can use intellectual property to make an impact.

SPEAKERS:

Jeff Lotman, CEO of Global Icons & Owner Fred Segal

Lizz Wasserman, Executive Vice President, Creative, Fred Segal

Dana Dang, Head of Social, Fred Segal

Moderator: Ben Roberts, Senior Content Editor (EMEA), License Global