License Global Webinar Discusses LBEs

License Global Live reveals what the new generation of location-based experiences looks like on Dec. 2.

License Global

November 24, 2021

1 Min Read

Join License Global's webinar series License Global Live as we discuss the future of location-based experiences on Dec. 2 at 9 a.m. PST.   

From themed pop-up experiences to immersive restaurants and resorts, the desire to show brand affinity in all aspects of life – and move beyond the physical product – motivates consumers to show up, share and engage.  

From the wildest concepts to execution and experience, hear from leaders across experiential initiatives on how brands can help bring intellectual property to life in increasingly creative ways.  

Register now to hear speakers Matt Proulx, vice president, location-based entertainment, Hasbro; Warren Schorr, vice president, business development and global licensing, Crayola; and George Wade, founder, president, Bay Laurel Advisors. Judith Rubin, editor, InPark Magazine, will be the moderator.  

Book your spot on the next License Global Live webinar here:

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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