Zara Unveils ‘Adventure Time’ Apparel

Animated children’s show heads into the back-to-school season with branded t-shirts.

Cartoon Network EMEA and retailer Zara Kids are teaming to launch a range of apparel inspired by the animated series “Adventure Time.”

The new collection will feature the show’s characters on a line of t-shirts that will feature “trendy” applications such as hand-drawn designs.

“True to the spirit of ‘Adventure Time,’ Zara has developed a fun first collection of apparel that reflects the show’s quirkiness and originality, while maintaining the retailer’s reputation for developing on-trend and desirable products for kids,” says Maria Rosaria Milone, senior director, category management and agent markets, Turner EMEA, parent company of Cartoon Network. “This makes them a great partner to build upon the franchise’s accelerating success in the fashion market and we can’t wait to see kids proudly wearing these new t-shirts around the world.”

The “Adventure Time” apparel range is now available worldwide.