Warner Bros. Releases New Artist Series Collection

Artist Series artwork available at WB Shop and DC Shop, more WB100 Anniversary products and experiences launch at retailers worldwide.

License Global

August 2, 2023

4 Min Read
WB100 Toys
WB100 ToysWarner Bros.

As part of the yearlong centennial celebration for the 100th anniversary of Warner Bros. StudiosWarner Bros. Discovery Global Brands, Franchises and Experiences has launched its Artist Series Collection bringing together a group of visual storytellers from around the world to reinterpret Warner Bros. stories and characters and celebrate their fandom through their art. Inspired by their favorite Warner Bros. films and TV shows, the artists put their own unique twist on each piece to create something in their signature style. The full collection of limited-edition home goods, fashions and accessories featuring the original artwork launched on WB Shop (Wbshop.com) and DC Shop (Shop.dc.com). Additional items will come later this year from retailers around the world, including BoxLunch, NAOKO, WB UK Shop, Cicero, Factorie and more. A new wave of anniversary products and experiences, including WB Shop’s “Modern Era Collection,” is also available for fans to enjoy.

Commemorating Warner Bros. Studios’ iconic characters and stories, the 10 participating artists are: Cocolvú, Halim A. Flowers, Jappy Agoncillo, Loveis Wise, Ngadi Smart, Niege Borges, Pete Moulthrop (aka “Bearded Tales Of Woe”), Raul Urias, Shyama Golden and Yuko Shimizu.

Fans can visit WB Shop and DC Shop to purchase posters, T-shirts, tote bags, water bottles and more. Warner Bros. franchises featured include “The Wizard of Oz,” “Willy Wonka,” “The Great Gatsby,” “Shawshank Redemption,” Batman, Wonder Woman, Looney Tunes, Tom and Jerry and Scooby-Doo.  

Related:Warner Bros. Discovery Fetes 100 Years of Warner Bros.

In addition to the Artist Series Collection, more products and experiences commemorating Warner Bros.’ 100 years of storytelling include:

  • The WB Shop will drop the final installment of its “Eras” merchandise collection, the “Modern Era” this fall, including products inspired by “Rush Hour,” “The Lord of the Rings,” “The West Wing” and more.

  • New Hallmark Keepsake Ornaments include nine blown-glass Christmas tree ornaments, featuring characters from over the years.

  • Keebler has launched Looney Tunes Fudge Stripe Cookies.

  • Burger King Looney Tunes toys dressed as DC Super Heroes are available in participating restaurants worldwide until Aug. 13.

  • Saks and Warner Bros. Discovery Global Consumer Products have partnered on a branded merchandise collection. The pieces in the collection are inspired by the participating designers’ favorite Warner Bros. movies and include the Wonder Woman x Nalebe collection, the Space Jam x Renowned collection as well as products from brands like Family First, Corkcicle and Picnic Time.

  • This fall, Hot Topic will launch an exclusive “Interview With the Vampire” apparel collection for guys and girls inspired by looks and costumes from the film.

  • Later this year, Stance will also launch new socks inspired by fan-favorite “The Hangover” in honor of WB100. 

  • Candlelight: 100 Years of Warner Bros. has 62 remaining concerts planned for the rest of the year with a finale concert in Los Angeles on the Warner Bros. Studios lot on Dec. 14.

Related:Warner Bros. Discovery Reveals Global 100th Anniversary Plans

In EMEA, the Warner Bros. archive continues, with commemorative retail and online activations set to roll out throughout Q3 and Q4.

In Spain, the Inditex Group’s youth brand, Pull&Bear, has unveiled a collection of Looney Tunes men’s T-shirts.

The Nordics and Benelux will see a kids’ apparel collection from fashion partner, NAME IT, landing in-store and online this month. In addition, Danish sportswear brand, hummel Kids, is set to launch a collection with designs featuring the Looney Tunes gang sporting the costumes of Superman and Batman, merged with hummel’s signature chevrons and bumblebee logo.

In France, fashion partners, Maison Labiche and From Future, have put their own spin on the Looney Tunes characters to create exclusive WB100 collections, while pop-art specialist, Leblon Delienne, has extended its homeware offering with sculptures inspired by mash-ups of some of Warner Bros.’ best-loved characters including Tom (Tom & Jerry) dressed as DC’s Superman. In addition, the London based Paul Cocksedge Studio has created a special Bugs Bunny sculpture to mark the studio milestone.

In Poland, womenswear brand, NAOKO, will launch a collection in September, in partnership with inspirational artist, Halim Flowers, and Warner Bros. Discovery Global Consumer Products. Set against the backdrop of Warner Bros.’ 100th anniversary, the collection features 17 SKUs inspired by franchises including Batman and Justice League.

Bugs Bunny driving the Mystery Machine, Warner Bros.

In the U.K. and Ireland, George at ASDA will unveil its WB100 collection in-store and online in September, with 26 SKUs spanning kids, infant, adult and home. On the WB U.K. Shop, the WB100 Collection is now available to shop online, with an exclusive range of products covering fashion, accessories, home, gifting and collectibles. Playing on the “mash-up” theme which remains central to this centenary celebration, designs include the Looney Tunes gang driving the Mystery Machine, Tom & Jerry Singing in the Rain and Bugs Bunny dressed as Superman.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like