Universal Bakes Up New Minions Line

Universal Partnerships & Licensing has tapped Cookies United to create a line of decorated cookies and cookie kits based on the upcoming Minions movie.

A spin-off of the Despicable Me franchise, Minions will be released July 10, 2015.

Cookie United's line will hit shelves in conjunction with the film's premiere.

“Our team is very excited to create an all-new line of decorated cookies and cookie kits for Minions, and we look forward to an ongoing and mutually beneficial relationship with Universal Partnerships & Licensing and Illumination Entertainment,” says Lou Avignone, chief executive officer, Cookies United.