‘The Powerpuff Girls’ Celebrate 25 Years

Warner Bros. Discovery unveils TV marathons, products, specials, digital experiences and more to celebrate the anniversary.

License Global, Content Editor

November 20, 2023

2 Min Read
“The Powerpuff Girls” Makeup Collection, Bobbi Brown
“The Powerpuff Girls” Makeup CollectionBobbi Brown

Warner Bros. Discovery has announced the yearlong celebration for the 25th anniversary of the animated series, “The Powerpuff Girls,” from Cartoon Network. For more than a quarter of a century “The Powerpuff Girls,” Blossom, Bubbles and Buttercup, have empowered generations of girls and young women across the globe and served as strong, capable and independent role models. The studio will celebrate the milestone with new “The Powerpuff Girls”-inspired anniversary products, TV programming, a social filter, digital experiences and promotions.

“For 25 years, ‘The Powerpuff Girls’ have inspired women and girls across the globe, representing relatable, strong role models who use their intelligence, teamwork and resilience to fight for what is right,” says Josh Hackbarth, senior vice president, brands, franchises and experiences, Warner Bros. Discovery Global. “The Girls’ distinct personalities, wits and superhero abilities have made them a pop-culture favorite. With the collection of experiences, content and products, we hope to continue to empower ‘The Powerpuff Girls’ fans with confidence, creativity and the unstoppable spirit of the Powerpuff team.”

Highlights include “The Powerpuff Girls” 25th Anniversary AR filter available on Instagram, Snapchat and TikTok.

Related:Justice Launches ‘Powerpuff Girls’ Back-to-School Fashion Collab

Warner Bros. Discovery’s WB Shop is also offering a new Powerpuff Girls 25th Anniversary collection featuring apparel and homewares with exclusive designs.

Warner Bros. Discovery Global Consumer Products has joined forces with top licensees to create new offerings and partnerships across beauty, fashion, home goods categories and more throughout the year, including:

  • Makeup artist Bobbi Brown’s new “The Powerpuff Girls” Collection is rolling out around the world this month.

  • “The Powerpuff Girls” Nike SB Dunk Low collaboration includes three colorways to pay tribute to the three tiny superheroes. Available at skate shops Dec. 14 and on the SNKRS app Dec. 15.

  • Casetify’s “The Powerpuff Girls”-inspired phone accessories.

  • A Dolls Kill apparel collection featuring graphic T-shirts, sweatshirts, tank tops, skirts, a rain jacket and matching umbrella, available in December.

  • Igloo and “The Powerpuff Girls” teamed up to create a lunch bag, cooler and can holder.

  • Sassy Woof has a limited-edition Powerpuff Girls lineup of harnesses, leashes, collars and bandanas for pets.

  • A new classic Little Golden Book starring “The Powerpuff Girls” by creator, Craig McCracken.

  • In 2024, Dynamite Comics, Random House Children’s Books and Insight Editions will release additional titles spanning graphic novels, screen comix, cookbooks and coloring books.

  • Funko has revealed the latest lineup of Digital Pop! Collectibles inspired by 25 years of “The Powerpuff Girls.” The collection features the iconic animated characters, Blossom, Bubbles, Buttercup and Professor Utonium in Digital Pop! form.

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like