Aardman has announced that a new “Shaun the Sheep” immersive illumination experience will open at the Rosa & Berry tourist attraction in Tawada, Japan.
The illumination event, which opened on Oct. 23 and run until Mar. 28 is the world’s first illumination experience featuring “Shaun the Sheep” and the largest of its kind in the Kansai region of Japan.
The title of the event is “Rosa & Berry Illumination Fairy Fiesta – Lighting Performance on the Hill” and will cover an area of approximately 60,000 square meters. It will be decorated by around 800,000 LED lightbulbs of various colors.
This project has been launched as a long-term business plan for Rosa & Berry with the aim of helping to revitalize the local tourist industry, which continues to suffer the effects of the global coronavirus pandemic, and to establish the multi-attraction facility as a seasonal evening tourist destination.
“The inspired team at Rosa & Berry have produced another magical event that’s sure to bring joy to visitors throughout the winter season,” says Ngaio Harding-Hill, head, attractions and live experiences, Aardman.
In March 2019 “Shaun the Sheep Farm Garden,” opened and has seen approximately 240,000 annual visitors since opening its doors.
The team at Aardman continue to develop its portfolio of “Shaun the Sheep” attractions and live experiences in the territory including opening the latest addition to the Shaun the Sheep Family Farm café outlets at Mioka Kamiooka, Yokohama this month.