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Xavier Kochhar will oversee the company’s major business units.

Kids and family entertainment company has announced the appointment of Xavier Kochhar as its first-ever chief operating officer and chief financial officer.  

The former AT&T and WarnerMedia executive will be responsible for’s next phase of operational growth, as well as corporate strategy and mergers & acquisitions. 

Kochhar will oversee segments including direct-to-consumer, content sales and distribution, advertising, consumer products, gaming and creator partnerships. 

“Xavier’s vast experience in corporate strategy and development, operations and finance in companies ranging from startups to Fortune 100s is precisely what needs as we consider all the opportunities in our next phase of growth,” says Chris M. Williams, founder and chief executive officer, “I am thrilled he has agreed to join and confident his extremely rare combination of entrepreneurial savvy and corporate intelligence will take the company to the next level.” 

Kochhar will also lead the corporate development, strategy, and finance divisions of the company. 

 “These last few years we have seen the major vertically integrated media companies take back much of their own content to stand up and grow their direct-to-consumer offerings. This has created a massive opportunity for those independent content platforms who have proven they can deliver young audiences who are drawn to creator-based content, to fill this void,” says Kochhar. “ is one of only a few creator-economy companies in Kids & Family--a category that has shown to not only drive first-time streams, but also greatly reduce churn--to have proven this model. And perhaps the only one whose tremendous growth is largely ahead of it. I feel privileged to be working with the team to help them realize this growth." 

Prior to joining, Kochhar was a senior executive with the AT&T family of companies, as the Head of Strategy and Business Development of HBO Max and most recently working within the corporate strategy and development group of its parent company, AT&T. 


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