Nickelodeon’s ‘Top Wing’ Flies into Toys
NORTH AMERICA–Nickelodeon has tapped Hasbro to create a robust product assortment based on the network’s new preschool series “Top Wing,” produced by 9 Story Media Group.
April 6, 2018
Hasbro’s Top Wing Playskool product line of figures, vehicles and plush will hits shelves this fall.
NORTH AMERICA–Nickelodeon has tapped Hasbro to create a robust product assortment based on the network’s new preschool series “Top Wing,” produced by 9 Story Media Group.
The “Top Wing” toy assortment will include figures, vehicles, play sets, plush and more inspired by the series’ characters and adventures.
“Nickelodeon's preschool portfolio has a powerhouse roster of content and the action-packed series ‘Top Wing’ is poised to be another runaway fan favorite," says Pam Kaufman, chief marketing officer and president, consumer products, Nickelodeon. “This partnership will be our first preschool master toy deal with Hasbro done on a global scale, which mirrors our content roll-out strategy to introduce ‘Top Wing,’ domestically first, followed by international markets. We can't wait to see our fans earn their wings as they bring the adventures of Swift, Penny, Rod and Brody to life with this new toy line.”
“Top Wing” follows four best friend rescue birds–Swift, Penny, Rod and Brody–who are training to earn their wings at the Top Wing Academy on Big Swirl Island. Each episode follows the eager young birds as they work together to help their community, go on adventures and earn their wings as full-feathered rescue birds.
“‘Top Wing’ has all the signature elements of a top toy property, with great characters, preschool friendly themes and hi-tech gadgets and vehicles," says John Frascotti, president, Hasbro. “We are excited about this strategic partnership with Nickelodeon and are looking forward to delivering a full Playskool toy line, inspired by the series, later this year.”
The “Top Wing” toys will be available in the U.S. this fall and will roll out to international markets next spring.
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