
Licesning.
Perletti has created a range of “Masha and the Bear” umbrellas, rain boots and ponchos available at Italian specialty and high street stores and online, available now.
“‘Masha and the Bear’ is a funny, charming and beautifully designed property that has enormous appeal to audiences worldwide,” says Matteo Manenti, Perletti. “We’re thrilled to be awarded this licence and certain that Masha umbrellas will be a big hit with children and parents across Italy.”
Denver Bike, which manufactures and sells more than 650,000 bicycles per year, will now offer “Masha and the Bear”-branded children’s bikes in a range of wheel sizes, beginning from 10-inches. The bikes, which are currently available at specialty stores, children’s stores and online in Italy, will also include training wheels, mudguards, horn and handlebar pads and a basket.
“As a company with

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