
Popular Russian kids' series launches live show across Italy.
The deal was brokered by the brand's Italian licensing agent Maurizio Distefano Licensing.
Presented under its Italian name, "Masha e Orso Live" combines songs, dances and state-of-the-art digital technology as Masha and her friends journey around the world to find Dasha, Tiger, Penguin, Panda and Santa Claus and invite them to Bear’s birthday party.
"Masha e Orso Live" began its tour Oct. 3 in Salerno at the Teatro Diana in Nocera Inferiore. From there it will cross the country through May 2016, visiting a number of major cities including Naples, Bologna, Florence, Trieste and Milan as well as Lugano in Switzerland, totaling more than 100 shows.
“It is clear that the humor, charm and sense of fun that made 'Masha and the Bear' such a hit with kids on TV make it ideal for a stage show," says Maurizio Distefano,
Read more about:
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.