The Jurassic World arena experience will follow the release of the franchise’s latest installment.
NORTH AMERICA—Feld Entertainment and Universal Brand Development have partnered for a live tour inspired by the Jurassic World franchise. The show is slated to launch in fall 2019.
Under the terms of the multi-year agreement, Feld will conceptualize, produce and tour the arena show.
The Jurassic World arena experience will feature life-size dinosaurs extending up to 40-feet long, state-of-the-art projection mapping, animatronics and performer-operated characters that help bring film’s world to life.
“Fans around the world continue to tell us they want more ways to experience Jurassic World, and the thrilling action and larger-than-life experience of this live arena tour give them the opportunity to engage in an all new and exciting way,” says Vince Klaseus, president, Universal Brand Development. “Feld Entertainment is best-in-class at creating spectacular live experiences, and this show can meet the high expectations of fans worldwide who are craving more interaction with Jurassic World dinosaurs.”
The tour will kick-off in the U.S. and then travel through various cities around the world.
“The live Jurassic World arena experience will create new ways for fans to engage with one of the world’s most popular franchises,” says Kenneth Feld, chairman and chief executive officer, Feld Entertainment. “Feld Entertainment has the expertise and experience to bring this iconic franchise to life through an innovative format in an immersive arena setting coupled with a unique narrative that includes iconic locations and fan-favorite dinosaurs–creating edge-of-your-seat, live entertainment that is a mix between a stunt show and a 3D thrill attraction.”
Jurassic World: Fallen Kingdom arrives in theaters June 22.