Ferly and Star Stable Entertainment Appoint Evolution as U.S. Sub-Agent

Evolution will seek new retail partnerships.

License Global, Content Editor

October 6, 2022

1 Min Read
License Global holding image.
License Global holding image.License Global

Global cross-channel media company Star Stable Entertainment has appointed Evolution USA as its U.S. sub-agent for representation in North America, Star Stable’s largest market. The appointment was made via Star Stable’s Master Agent, licensing and animation studio, Ferly.  

Evolution has been brought on to bring its licensing expertise to the program, as Star Stable and Ferly look to expand into new categories and build long-lasting licensee and retail partnerships across the U.S. and Canada. The announcement follows Ferly’s recent appointment of The Point.1888 for U.K. representation. 

“We have worked with Evolution for a long time and know them to be just the right fit for Star Stable in the U.S. and Canada market, the biggest for Star Stable,” says Laura Nevanlinna, chief executive officer, Ferly. “Evolution knows how to find the best partners for pop-culture and gaming brands and deliver long term brand value." 

“Star Stable offers great opportunities for leading licensees and retailers looking for a cross platform media and gaming franchise, given its long history and massive user base in a highly targeted demographic,” says Travis J. Rutherford, co-founder and chief revenue officer, Evolution. “We are excited to partner with the talented teams at Star Stable and Ferly to bring the brand to our market.”  

Related:Evolution USA to Assist Gel Blaster, Black Angus in Licensed IP Acquisitions

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License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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