DHX Plans 'Night Garden' Music Classes
DHX Brands is collaborating with Jo Jingles, which develops preschool music and movement classes in the U.K., to create an "In the Night Garden" activity program.
April 6, 2018
Jo Jingles to incorporate the preschool series in activity programs.
DHX Brands is collaborating with Jo Jingles, which develops preschool music, singing and movement classes in the U.K., to create an "In the Night Garden" activity program.
Throughout the Autumn Term, "In the Night Garden" activity programs will reach more than 30,000 young fans as part of Jo Jingles' daily classes, which will feature music, movements and rhymes from the television series.
“'In the Night Garden' presents a magical world which preschoolers are now able to access in a whole new way," says Charlotte Hill, senior brand manager, DHX Brands. "Music and dance are key components of early learning, and we are confident that the program we have developed alongside our fantastic partners will be a new favorite. The sessions will be widely promoted through national and local advertising, on social media, on all 'In the Night Garden platforms,' as well as on IChild.co.uk.”
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