CBS Consumer Products Adds Three Execs

CBS Consumer Products has welcomed three new executives to build out its licensing program.

Norie Jones joins the CBS Consumer Products team as the creative director for the company. Before joining CBS, Jones ran her own design business, where she did work for several CBS licensees and other entertainment studios. She also oversaw creative for the HIT Home Entertainment portfolio and has experience with product development, packaging and asset management.

Jennifer Nuccio has been hired as the new director of licensing for CBS Consumer Products. Nuccio previously worked at American Greetings, working on Strawberry Shortcake and Care Bears properties. In her new role, she will lead the apparel and accessories, housewares, novelty and social expressions/seasonal categories across the portfolio.

Danielle Leahan will take on the role of marketing manager. She comes to CBS from Bed Bath & Beyond, where she was responsible for the development, execution and optimization of integrated marketing for the retailer’s wedding registry business.