Ortega Partners with St. Jude's to Feature Patient Artwork on Packaging
A current patient of the hospital created the artwork.
January 11, 2022
Ortega has announced that the brand will feature St. Jude patient artwork on Ortega yellow corn taco shells packaging.
The patient whose artwork is featured on the limited-edition Ortega taco shells packaging is 14-year-old Victoria from Florida. Her family was referred to St. Jude after being diagnosed with suprasellar atypical meningioma.
"Family is at the heart of our Ortega brand and there is no organization that supports families more when they need it most than St. Jude," says Jordan Greenberg, executive vice president, chief commercial officer, B&G Foods. "We're honored to feature the St. Jude logo and artwork from an incredibly talented patient on our Ortega Yellow Corn Taco Shells to encourage support and bring awareness to consumers."
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