
June 4, 2021

Colin Buckley previously worked at the LumiStella Company. Under his leadership, robust co-branded promotional partnerships were established for Elf on the Shelf with Kellogg's, IHOP and many others. By taking the Elf to retail shelves, Buckley helped expand the brand into new channels that provided additional revenue. In addition, he has worked in the licensing arena throughout his career from the Collegiate Licensing Company to Boy Scouts of America.
"The past decade in the licensing industry has been amazing and I look forward to continuing my work at Dependable Solutions, Inc.," says Buckley. "I am eager to work with our clients to help them achieve what they want out of their licensing program."
Dionne Farino, based in Chicago, also joins Colin in lending her live entertainment experience to a wide vertical of DS customers. As a former event planner, Farino knows how to put on a show, including working with large retailers to
"I have always been in positions that put people and clients first," says Farino. "My first job as a server launched this career passion! Making sure the client is happy and taken care of is something that is just in my nature. This may be the most important quality and skill I can bring to my new position at Dependable Solutions."
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